BRIEFING
To film a TV commercial with world-renowned football player Andrés Iniesta.
CAMPAIGN
In order to show the sharpness and quality of the new Sony Xperia XZ, we decided to film a TV commercial with world-renowned football player Andrés Iniesta showing the result of recording with the cell phone. In the spot, we showed the footballer doing his famous dribble and created an online challenge where people had to try to do it.
